The Stevenson Overall Co. presents its 2013 lineup of spring/summer styles with a new lookbook shot in Japan. With the aim of producing quality apparel that can be worn casually or optionally at work, the collection consists of a variety of check and plaid shirts along with a selection of hoodies and reversible cadet jackets. Rounding out the looks are a few cuts of denim that focus on more streamlined tapered cuts and a few skull caps for those who like to (or are allowed to) rock headgear to work.
GANT Rugger presents its lookbook for Fall/Winter 2013, offering a complete range of apparel for the upcoming season. The brand used a rustic kitchen as the background for its most recent line, which nicely compliments the fresh ingredients of the collection. Cable knit sweaters, light denim, and cropped woolen pants are prominently featured throughout the lookbook, which takes cues from preppy blue-blood aesthetics and reinterprets them for the modern-day. Of course, the importance of a casual shirt can never be understated, and as such GANT Rugger offers a spread of chambray, oxford, and seersucker tops to pair with its other gear.
The Hip Store Fall / Winter 2012 Lookbook. 01. Norse Projects Birk Sailor Jacket, Top Beanie & Hugi Scarf.
02. Norse Projects Anton Corduroy Shirt, Fred Perry Laurel Wreath Tab Collar Micro Gingham Shirt & Harris Tweed Plectrum by Ben Sherman Cap.
03. Our Legacy Archive 3 Button Wool Blazer, Oliver Spencer Mountain Shirt & YMC Navajo Scarf.
04. Oliver Spencer Portland Jacket, Post O’alls 10oz Cone Denim Jacket & Post O’alls Vintage Flower Shirt.
05. Engineered Garments Shawl Collar Shirt Jacket, Cro’ Jack x The Hip Store Vest & Post O’alls Vintage Flower Shirt.
06. YMC x The Hip Store Wool Sweater, Norse Projects Roar Printed Shirt & Norse Projects Top Beanie.
07. Engineered Garments Over Wool Parka.
08. Woolrich Arctic Parka & Norse Projects Hugi Scarf.
09. Levi’s Vintage Clothing Type 2 Rigid Jacket, Our Legacy Jumbo Polka Dot Shirt & Cro’ Jack x The Hip Store Uffa Blazer.
10. Plectrum by Ben Sherman Leather Bomber Jacket & Norse Projects Kaupang Knit.
Coupling the performance-driven functionality of technologically advanced outerwear with the design-driven look of urban-inspired labels, Los Angeles-based AETHER presents a look at its new lookbook for Fall/Winter 2012. Offering an array of sleek and understated tonal looks, the collection features blue, black, grey, and white colorways and sees zippered and pullover sweatshirts alongside tailored lightweight shells, insulated jackets and more. Boasting temperature-regulating and waterproofing technologies, select pieces from the AETHER 2012 fall/winter collection are now available from the brand’s online shop.
The collections of A Kind Of Guise feature a mix of a wide variety of styles, putting effort into every piece’s uniqueness with a special focus on color and detail. Their Fall/Winter Collection 2012 is entitled ’The Carpathian Season’. This is their discriptive text to the concept of the collection:
A year ago a good friend of ours decided to leave everything behind, to live a lonely life somewhere in the outback of south-east europe. His journey led him to an ostrich farm near the serbian border. Ever since he lives there raising ostriches.
He kindly invited us and early this winter we decided to pay him a visit.
Once being there we took the chance to travel across nearby countries, getting to know their culture and people..
As it was in previous collections this experience of changing our environment and getting to know something new heavily influenced our next Autumn/Winter collection for 2012.
The way of life and the attitude of the people we meet is what we try to translate into our products. This time the “Carpathian Season” is the outcome of this process.
Shot and filmed in the classic Downtown Los Angeles, 7 Diamonds features its Autumn/Winter 2012 collection. This season they showcase their full line with the addition of exciting new pieces including blazers, varsity jackets and sweaters. This campaign includes some amazing locations including a coffee shop, roof top and other scenes in heart of the city. We hope you enjoy!
Charles Darwin’s theory of Natural Selection wasn’t just the inspiration for the denim label of the same name, it was also the mantra. Evolve, or perish. Shot by London firm Hidden Agency, the contemporary British denim label recently released this video lookbook showcasing its Fall/Winter 2012 collection in various depictions of forward, evolutionary movement. Also evidenced by the video, simplicity reigns supreme in the classic jacket and pant silhouettes being offered in four distinct washes. Starting on August 23, the collection can be perused from the new multi-featured Natural Selection online shop, here.
Penfield introduced their Fall/Winter 2012 lookbook 'Camp Wandawega', which was shot on location at the shores of Wandawega Lake in Elkhorn, Wisconsin. You can feel the brand's New England roots permeating the book, as the new collection was inspired by America's great outdoors, which showcases new styles like the Dyersville glacier jacket, and the Eska, a versatile down insulated shirt.The lookbook features their Black Bear, Classic, and Trailwear collections along with their newer 1975 collection. This season their autumnal color palette includes burgundy, burnt orange, and bright cobalt, in addition to more traditional muted tones of charcoal, navy, and black. The collection will be in stores in September. If you can't wait until then, check out Penfield's collection on their website.
Japanese brand Neighborhood is back this season with a new website and along with that also presents for the first time an official digital collection lookbook for its Fall/Winter 2012 Collection. Highlighting stand out pieces from its new collection, a lookbook is always a great way of not only focussing on specific product, but more importantly the overall look and style of a brand and the way the brand imagines their clothing to be combined.
Neighborhood presents a nice range of solid outerwear for the new design and once again impresses with an incredible amount of detail on each one of their collection pieces. The accessories range is also great, including from more regular pieces, such as caps and bags, to more unique pieces, such as biker helmets.