For about 5-6 months now, i've recently been working along side my buddy Jeremy who runs Persona Premium goods in Nashua, NH and Lowell, MA. The Lowell mass store is geared more towards streetwear and the Nashua store, although carrying tons of streetwear, have opened accounts with many menswear-worthy brands. We have been doing quite a bit of teamwork to target a special group of people in the NH / MA who currently are looking for brands like Barbour, Marshall Artist, or Pendleton. I snapped a few pics of the store and some of the current items they have in stock. The store will be undergoing a transformation in the next few months due to opening new accounts and changing the whole aesthetic within.
